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Book Publishing Industry Consultant

Making Information Pay

BISG has announced the speaker lineup for this year's Making Information Pay conference, which will be held on May 9th. According to the press release that went out today:

? Carolyn Pittis, Senior Vice-President, Global Marketing Strategy & Operations at HarperCollins, giving her insight into attitudes to
experimentation in one of the largest and most innovative trade publishers in a presentation called "Teaching an Old House New Tricks."

? Michael Cader ? well-known in the industry as the innovator behind Publishers Lunch and Publishers Marketplace ? reflecting from personal experience on the value of persistent, but modest, innovation.

? Michael Raynor, author of the best-selling book The Strategy Paradox and a leading consultant with Deloitte Consulting LLP, discussing the necessity of experimentation for business success.

? Todd Anderson, Director of the University of Alberta Bookstore, talking about his experience with the extraordinary Espresso Book Machine ? a truly local POD solution.

The event will also feature a panel of representatives from some of the most innovative publishers discussing their first-hand accounts of experiments that made a difference:

? Gwen Jones, Vice President, Publishing Information Systems and Technologies, John Wiley & Sons, discusses a new proposal process for eProducts.

? Malle Vallik, Director, Digital Content and Interactivity, Harlequin Enterprises, talks about a new model for selling short form fiction on the web.

? Neil DeYoung, Director of Digital Media, Hachette Book Group USA, shares the results of an experiment offering audio downloads without traditional digital rights management.

? Julie Grau, Senior Vice-President and Publisher, Spiegel and Grau, Random House Inc., shares her experience of offering free online content from a best-selling title.

Interested folks can go to the BISG website for more info.
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