Monday morning news
Category: Publishing
Still reeling from the weekend, when my mind was blown by Stevie Wonder's Original Musiquarium while I took a long walk around Prospect Park in the gorgeous November sunshine....At any rate, Alex Dake at Cosimo Books tells me he is looking for an Online Marketing Manager:
Results-oriented, marketing professional with strong leadership skills and
proven online and publishing experience needed to manage and grow innovative
publishing company.
Key responsibilities
include:
- Identify target
audiences for on-demand Cosimo Classics book collection of approximately 400
titles annually and develop and execute an effective online marketing
program to reach those
audiences.
- Develop and
implement Internet promotions on Cosimo web site as well as with other external
web sites, relevant news groups, etc., that will build awareness of Cosimo books
and drive retail sales.
-
Create and issue Cosimo
e-newsletter.
- Work with
team to design and manage website and
database.
- Implement online
book publicity campaigns, feeding excerpts and other marketing material to
online booksellers, media outlets, reviewers,
etc.
- Monitor and report
results of all marketing/ promotional activities to senior management.
Requirements:
- Creative, strategic and
self-driven marketing professional looking for new challenges: hands-on with 4
years prior experience, preferably in publishing and online marketing.
- Proven achievement in
similar field or position.
- Candidate should have
excellent organizational, written and oral communication skills, interpersonal
relationship and project management skills with the ability to successfully
market a wide range of books and meet
deadlines.
- Knowledge of
Microsoft Office applications is essential and knowledge of HTML, Doubleclick
and other web-based applications is preferred.
Please email your
cover letter, resume and salary requirements to:
What I offer:
