LJNDawson.com, Consulting to the Book Publishing Industry
Book Publishing Industry Consultant

You've Got Ads - Maybe

Via Tess the Indispensable - Paul LaMonica's roundup of Internet companies. He has an interesting quote from Martin Pyykkonen at Janco Partners:

"We haven't seen much activity on the Internet from the traditional ad agencies. They have had their head stuck in the sand," said Pyykkonen.

Meanwhile, back at the AOL ranch, Boss Parsons has decided to allow the thundering herds to stampede inside the corral
for free - because presumably all the big bucks internet advertising Pyykkonen says is buried in the sand will pay for the content.

Either he knows something the rest of us don't (wouldn't it be pretty to think so), or this time next year the branding iron will have changed shape.
Again.
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